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Ambassadors

Mobilizing Memphis artists as Ambassadors for our city around the globe.

The premise of our Ambassador program is pretty simple: we know that artists living in Memphis are already touring the country – sometimes the world – and sharing the Memphis music story. So why not mobilize them as paid brand ambassadors?

When musicians from Memphis hit the stage each night at venues around the world, they’re letting every crowd know that they hail from Memphis, Tennessee. They’re playing for music lovers who might be interested in planning a trip to Memphis or may add Memphis to their list of cities for job searching after spending an evening with one of our artists.

Touring is a critical tool for artists to build a fanbase and generate revenue. Supporting our artists as they tour is just one way we are working to make Memphis a city of choice for musicians.

The Ambassador program now supports musicians in three ways. To apply for any MEM opportunity, create an artist profile and log-in to access submission forms.

Ambassador Grants

MEM provides unrestricted cash tour grants to Memphis musicians who meet minimum touring requirements.

Ambassador Industry Scholarship

MEM supports artists and music industry professionals interested in attending conferences of professional development events around the country. These are competitive scholarships that cover the cost of a badge or pass to any industry conference.

The Merch Fund

MEM provides grants to artists for merch or physical music production, to be spent with Memphis-based businesses.

Ambassador Access

Ambassador Access is designed to create pathways to touring for under-resourced artists. The six-month cohort style program offers resources and education, mentorship, booking and marketing support, and cash grants to Memphis artists touring for the first time. There is one cohort per calendar year, and applications open each spring.